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Privacy Notice

Legal notes


This Privacy Notice (the "Notice") describes the privacy policies of Optimum Group Inc. ("Optimum") and its subsidiaries (each subsidiary and Optimum being referred to individually as "Group Company" and, collectively, as "Group").  

In carrying out its activities, Group may collect, use, retain and disclose personal information. We are responsible for how personal information entrusted to us is handled and we are committed to ensuring its confidentiality and protection.

Since Group operates in different jurisdictions with different privacy laws, we have chosen to adopt a single privacy policy for all of our operations, wherever they may be, that aims to enforce the strictest privacy rules.



Personal information is any information concerning a natural person that allows, directly or indirectly, to identify that person, such as name and address as well as financial situation, lifestyle or health information. 

Personal information must be protected regardless of the nature of its medium and regardless of its form : written, graphic, audio, visual, computerized or otherwise.


You agree that we may collect, use, retain and disclose your personal information only for the purposes set out in this notice or as required or permitted by law. We ask for your consent in writing, verbally or electronically. Your consent may also, in certain circumstances, be implied.


Most of the personal information we collect is transmitted to us either directly by you or through your broker or your insurance company whom you have authorized to transmit this information to us. 

The information requested is that which is necessary in order to be able to offer you the products and services requested. This information may include, but is not limited to:

  • Name
  • Contact details
  • Date of birth
  • Civil status
  • Information about your work

Depending on the products or services offered to you, you may be asked for additional personal information. Please see the Additional Terms and Conditions for Certain Group Companies for more details.


We only collect personal information that is necessary to provide the products and services you have requested, to confirm your identity, for sound management of records or as required by applicable regulations and legislation (the "Law"), including for the following purposes:

  • Analysis and optimization of our customer service
  • Improving your experience by providing you with relevant information and offers
  • Compiling statistics and conducting market trends analysis
  • Sharing your information to our affiliates, suppliers or agents in order to provide you with the products and services you have requested
  • Protection against error and criminal activity, including the prevention, detection and investigation of fraud, money laundering, cyber threats and other such risks and threats
  • Enforcement of the existing provisions of the Law

Depending on the products or services offered to you, other uses of your personal information may be necessary. Please see the Additional Terms and Conditions for Certain Group Companies for further details.


Under no circumstances do we sell or give customer lists or information about them to other companies or third parties for purposes other than those described in this notice.

We have the right to disclose information about you to government agencies, entities or regulators in order to comply with the Law.


We will retain personal information only as long as required for the purposes for which it was collected or to comply with applicable requirements of the Law, even after our business relationship with you has ended. When the time comes to destroy your personal information, we take the necessary steps to ensure its confidentiality and that no unauthorized person can access it during the destruction process.


Your personal information is kept in the strictest confidence. We maintain physical, electronic and procedural safeguards to protect your information against unauthorized access, loss or destruction.

Only employees who need access to your personal information in the course of their duties have access to it in order to provide you with the products and services requested. All of our employees receive periodic training on information security, privacy and their code of conduct.

We may share your personal information from time to time with certain suppliers or agents in order to provide  you with the products and services you have requested from us. In certain circumstances, we may use service providers located outside of Canada. Our service providers may only collect, use, retain or disclose your personal information for purposes authorized by us. We ensure that our service providers act in a manner consistent with our privacy policy and the Law. Our service providers are required to protect their systems from unauthorized access and to apply high security standards at least equivalent to ours.


Like other modes of communication, unprotected email communications run the risk of being lost, altered, modified, and even intercepted. We will not be liable to you or anyone else for any damages resulting from your electronic transmission of a message to a Group Company or from us to you. We remind you that you can use other secure means of communication to send us your personal information when you deem it necessary.


Group uses cookies to improve its websites (the “Websites”) and your browsing experience. Cookies are small text files that are stored by the browser and filed on the terminal device. They do not cause any harm on the terminal device and do not contain any viruses.

We can only store cookies on your device if they are strictly necessary for the operation of the Websites. For all other types of cookies, we need your permission. At any time, you can change or withdraw your consent regarding the use of cookies. You can also delete the cookies at any time in the security settings of your browser. Please note, however, that you may not be able to use all the functionalities of the Websites.

The Websites use “persistent cookies” that are automatically deleted after a predetermined period, which may differ, depending on the cookie. It also uses “third-party cookies” that are placed by third-party providers, for example, for the tracking of websites statistics.

Strictly Necessary Cookies 
Strictly necessary cookies enable basic website functionalities such as user login and account management. The website cannot be used properly without strictly necessary cookies.

    Provider: Optimum Group
    Expiry: 6 months
    Purpose: Used to store whether a user has consented to the activation/deactivation of the web tracking. In case of deactivation, no web tracking takes place.
  2. Cookie name: _GRECAPTCHA
    Provider: Google
    Expiry: 6 months
    Purpose: Google reCAPTCHA sets a necessary cookie when it is executed for the purpose of providing its risk analysis.

Statistic Cookies 
Statistic cookies are used to see how visitors use the website, such as analytics cookies. These cookies cannot be used to directly identify a specific visitor.

  1. Cookie name: _GA
    Provider: Google
    Expiry: 2 years
    Purpose: Used by Google Analytics to collect data on the number of times a user has visited the website as well as dates for the first and most recent visit.
  2. Cookie name: _GA_<CONTAINER-ID>
    Provider: Google
    Expiry: 2 years
    Purpose: Used to persist the state of the session.
  3. Cookie name: _GA_(MEASUREMENT ID)
    Provider: Google
    Expiry: 2 years
    Purpose: Used to store the anonymized user so that Google Analytics can recognize the user as a returning user.

Preference Cookies 
Preference cookies are used to remember information that changes the way websites behave or look, like your preferred language or the region that you are in.

We do not currently use Preference Cookies.

Marketing Cookies 
Marketing cookies are used to track visitors across websites to display relevant and engaging ads for the individual user. They are valuable for publishers and third-party advertisers.

  1. Cookie name: YSC
    Provider: YouTube
    Expiry: session
    Purpose: YouTube sets this cookie to track the views of embedded videos on YouTube pages.
  2. Cookie name: VISITOR_INFO1_LIVE
    Provider: YouTube
    Expiry: 6 months
    Purpose: YouTube sets this cookie to measure bandwidth, determine whether the user gets the new or old player interface.


Subject to legal requirements or contractual constraints, you may change or withdraw your consent to the collection, use and disclosure of your personal information at any time by contacting us in writing.

Please note, however, that by withdrawing your consent, we may no longer be able to provide you with our products and services.


We make every effort to ensure that your personal information is accurate and complete for the purposes for which it was collected, used, retained or disclosed.

Upon request, we will provide you with access to the personal information we have on file. You may also ask us how this information is used, ensure that it is accurate and complete, and have it updated as necessary, to the extent permitted by Law. Any request for modification will be processed within a reasonable time.

Any request for access to personal information or to amend your personal information may be sent in writing to the address below:

Privacy officer
Legal Department
Optimum Group
425 de Maisonneuve Blvd West
Suite 1700
Montréal (Québec) H3A 3G5, CANADA

Email : [email protected]   

Please include in your request your name and contact information, the nature of your request, the name of the department or person with whom you have already communicated, and any other relevant information.

You can also contact the competent privacy agency in your jurisdiction of residence.


Any additions, modifications, or deletions to this notice that we deem appropriate will be incorporated immediately.


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